ProcessAnalysis

The Nimbus Design approach is successful because it emanates from proven business and marketing analytics. At the outset of a project, Nimbus conduct comprehensive research, which becomes the basis for the design and technology strategies to come.

A uniquely Nimbus analytical tool is the Field Trip. This online area helps our clients articulate their likes and dislikes on the Web, allowing them to journey to other sites, read reviews and make their own comments. This feedback is used to enumerate features for the project.

Analysis A healthy analysis phase includes the following elements:
  • field trip studies
  • market research
  • user surveys
  • marketing plans
  • project strategy and planning
  • analysis of the client’s competition